The blockchain and emerging technology enthusiast at THE RELEVANCE HOUSE conducted a interview with retraced cofounders Philipp and Lukas, about the use of blockchain technology in fashion. During the interview Philipp and Lukas discuss how they linked up with fellow cofounder, Peter, to set up a blockchain solution that would help fashion brands verify the provenance of their products, and communicate sustainability efforts to the end-consumer.
Transparency - A/B test proves it impacts buying behavior
In an A/B test, retraced evaluated the impact of its transparency of 15.000 visitors. The test indicates a conversion uplift of 19.5% when the transparency widget is shown.Transparency
Top 9 Best Use in Communication
In this article, we explore 9 brands who excel at transparency through communicating their sustainability efforts.Transparency
Case Study: Jyoti - Fair Works
A case study featuring fair fashion label Jyoti - Fair Works from Berlin, Germany, offering more transparency for their supply chain with retraced's solutionCase Studies