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Das Neueste aus der retraced Welt

retraced and home and smart logo in black and blue

retraced featured in home&smart

retraced has been featured in the startup section of home&smart, the consumer portal for Smart Home, electromobility and IoT.

Press

retraced featured in home&smart

retraced has been featured in the startup section of home&smart, the consumer portal for Smart Home, electromobility and IoT.

Press
Unhappy girl while shopping online

Is the pandemic reshaping our fashion shopping experience?

The Corona pandemic and the accompanying lockdowns have us sitting at home, missing real-world experiences.

Fashion Revolution
retraced and artistic milliners blog press release

Retraced & Artistic Milliners launch cotton tracing project

retraced’s solution enables bottom-up traceability for cotton, offering deeper supply chain tracing, transparency, fiber provenance, and farmer empowerment.

Press
1 mockup of a phone screen showing boyish online store and two statistics showing increase online conversions

Client Success Story: Boyish x retraced Case Study

LA-based denim brand, Boyish Jeans saw a significant increase in conversions after integrating retraced widget. Customers twice as likely to purchase items.

Case Studies
pioneering Technology seems as magical as the universe

Retraced x Oracle - The tech magic that happens backstage

Achieving transparency requires technological pioneering and a lot of magic that happens backstage. Thanks to Oracle's JSON DB we can make this happen.

Press
illustration of a map showing  a product journey

New Study - More Sustainable Consumer Fashion Choices in 2021

A new study shows that consumers in 2021 expect that fashion companies do more to improve sustainability and ethical practices.

Transparency
images of female model wearing black jeans

Outland x Retraced Launch New Sustainability Partnership

Retraced and Outland Denim - BCorp certified company from Australia - launches new partnership to manage & share the sustainable supply chains of their jeans.

Brand Announcement
Retraced name and press release tag

Retraced raises €1 Million in Seed Funding from Samaipata

Retraced raises €1 Million in Seed Funding signaling a strong push for transparency and digitalizing sustainable supply chain management in the fashion industry.

Press
Models on a runway with an overlay of programming code

Blockchain in the Textile Industry

Our CTO Peter Merkert gave Blockchainwelt an expert interview on the topic of blockchain in the textile industry and how strongly the need for sustainability is increasing.

Press
Mindless Consumption on Black Friday

Can Transparency stop mindless consumption on Black Friday?

For some shopping highlight of the year, for others the peak of mindless consumption. Bronwyn from FASHION REVOLUTION answers all our questions around Black Friday.

Transparency
Sustainable gifting for 2020 holiday season

Our Sustainable Holiday Gift Guide 2020

retraced's gift guide for socially responsible gifts, reusable presents, sustainable items, & ethically made goods for an Eco-Friendly Holiday Season. Check out our list of Ethical Holiday Gifts that fit your budget & needs. Our teams favorite green gifts for everyone on your list.

Guide
A hand reaching for something as symbol for society calling for just supply chains.

Do we even need supply chain laws

Various incidents have shown that companies do not take responsibility for their global supply chains. Laws obeying them to do so seems the logical solution. So, why are we still discussing it?

Supply Chains
chaotically arranged signsy

Our guide through the ecolabel jungle

The original idea of transparency seems lost in the flood of product labels. Our guide through the label jungle explains the most common ecolabels and creates a bit of clarity again.

Transparency
Woman sewing in Dawn Denim factory

Top 8 Best Use of Social Sustainability

In this article, we explore 8 brands and social enterprises who change the world for the better through social sustainability.

Transparency
Branch with white tag

Top 7 Best Use of Certifications

In this article, we highlight 7 brands who use certifications to show their transparency and sustainability efforts.

Transparency
four men posing for a photo; one man adding bunny ears to Jonathan

12 Questions with Jonathan Funke of Tip Me

Founder Jonathan Funke, discusses his social impact start-up, Tip me, and their role in making fashion more transparent and fair.

Ethical
Group of women in Bali posing happily

Top 9 Best Use in NGO Partnerships

In this article, we explore 9 brands who excel at transparency and corporate social responsibility through NGO Partnerships.

Transparency
woman standing on a street modelling white jeans

Press Release - Boyish Jeans Launches Retraced Plugin

Boyish Jeans launches retraced’s transparency technology to highlight their honest sustainability efforts and achievements

Press
Person standing on ledge holding clear plastic sheet in the wind

Top 8 Best Use of Recycled plastic

In this article, we explore 8 brands who excel at recycling plastic in stylish and sustainable fashion items.

Transparency
Lemon tree and garment with blue background

Top 7 Best Use of Ecological Sustainability

In this article, we explore 7 brands who take on innovative approaches to ecological sustainability.

Transparency
customers pointing at the screen of their laptop

Transparency - A/B test proves it impacts buying behavior

In an A/B test, retraced evaluated the impact of its transparency of 15.000 visitors. The test indicates a conversion uplift of 19.5% when the transparency widget is shown.

Transparency
Orange megaphone on orange wall

Top 9 Best Use in Communication

In this article, we explore 9 brands who excel at transparency through communicating their sustainability efforts.

Transparency
Jyoti shorts with retraced tag

Case Study: Jyoti - Fair Works

A case study featuring fair fashion label Jyoti - Fair Works from Berlin, Germany, offering more transparency for their supply chain with retraced's solution

Case Studies
Jyoti seamstress sewing with a piece of cloth

Retraced in Forbes! Project with Jyoti & Oracle

Jyoti - Fair Works uses retraced’s blockchain application, powered by the Oracle Cloud, to give customers a view into its humanitarian supply chain.

Press
girl holding a sparkler

COVID-19: Sparking Action for Fashion's Workers and Future

As the COVID-19 pandemic continues to pose challenges for the fashion industry, stakeholders are stepping up in support of workers.

Ethical
model wearing ARMEDANGELS LAALE organic cotton t-shirt

New Project - Fashion Transparency with ARMEDANGELS

ARMEDANGELS joins retraced for an exciting new pilot project to trace, map, and communicate the supply chain journey of their products

Brands
Supply chain map showing the supplier partners for Jyoti

BIG NEWS: Jyoti Launches SS20 with Retraced

Transparency in Action. With a Purpose. Jyoti - Fair Works, recently launched their Spring-Summer 2020 line - completely integrated with the retraced solution!

Ethical
person's hand moving a chess pieces during a game

Power of Transparency: C-Level Perspective

Transparency is currently the hot topic in fashion. Unsurprisingly, it has been voted as one of the most thought after topics by today’s fashion executives according to a recent 2019 McKinsey study. Two perspectives for its strategic importance for fashion brands have been addressed in the previous parts of the series. However, every CEO will be aware that transparency affects more business units…

Transparency
narrow key hole view of supply boxes in a warehouse

Power of Transparency - Supply Chain Management Perspective

Over the last decades, global fashion supply chains were created with the major objective of cutting costs in order to remain price competitive in the market. As a result, most supply chains were moved away from the countries, where the fashion was actually consumed, to so-called low-cost countries. Supported by faster and more efficient means of transportation…

Transparency
retraced logo top and name on the bottom

COVID-19: Statement from retraced Cofounders

As the COVID-19 pandemic continues to spread and to have a drastic impact on people's health, safety, and livelihoods, we find ourselves continuously pausing to reflect…

Duesseldorf cityscape with tour and media harbour in the distance

Top 10 Startup in Düsseldorf! - Gründer.de

Retraced is in the news again! And we couldn't be prouder of our team for the recent recognition. Retraced was ranked as the #4 startup in Duesseldorf!

Press
Three young women scanning the hangtag of a t-shirt whose supply chain they want to learn more about.

Power of Transparency - Marketing Perspective

Supply chain transparency has been a buzzword in the fashion industry in recent years. It’s a term that is often used as the new growth-driver as well as the solution to solve all existing issues in the industry. This new blog series…

Transparency
two mannequins with t-shirts that says SALE

Retracing the Fashion Supply Chain

The blockchain and emerging technology enthusiast at THE RELEVANCE HOUSE conducted a interview with retraced cofounders Philipp and Lukas , about the use of blockchain technology in fashion. During the interview Philipp and Lukas discuss how they linked up with fellow cofounder, Peter,…

Press
person with one finger to their mouth

Silicon Roundabout - Retraced Feature

Retraced was recently at Oracle Open World - Europe in London featured as one of Oracle's champion business cases…

Press
Retraced Wins German Sustainability Award 2020 for Top Startup in Digitalization

Retraced Wins German Sustainability Award 2020 for Top Startup in Digitalization

“[Düsseldorf, NRW] - Retraced GmbH (“retraced”) has won the German Sustainability Award 2020 (Deutscher Nachhaltigkeitspreis) as the Top Startup in Germany for the special prize category: “Digitalization”. The award was presented…”

Press
Next Economy Award 2020

Next Economy Award 2020

“The aim of the Düsseldorf-based company is to show consumers to what extent their consumption behaviour affects the environment and the lives of the people behind the product.”

Press
smart phone screenshots of retraced communication platform

FashionUnited Interview - Retraced Cofounders

Cofounders Philipp and Lukas took part in an interview by FashionUnited, an independent platform that collects, creates and communicates content relevant to the fashion industry. They discussed retraced's origins, where we are now, and how we plan to continue working with brands to promote more honest…

Press
Sustainability Slowing Down in Fashion Industry - New Report Shows

Sustainability Slowing Down in Fashion Industry - New Report Shows

Slower than Expected Progress: Sustainability in the Fashion Industry has been improving throughout the years - However, the pace of the improvements have slowed down within the past year, according to a…

Sustainability
Retraced Blockchain Solution for Fashion Industry Transparency goes LIVE!

Retraced Blockchain Solution for Fashion Industry Transparency goes LIVE!

Retraced, a German start-up, has created a transparency solution that allows end-consumers to learn more about the sustainable aspects of the fashion industry The transparency solution is powered by Oracle’s Hyperledger Fabric Blockchain…

Press
Retraced Team in Munich Discussing Humanity & Tech

Retraced Team in Munich Discussing Humanity & Tech

Catch up with the retraced team in Munich! Co-Founders Lukas Puender and Philipp G. Mayer are excited to be participating in this year’s 1E9’s conference in Munich on Thursday…

Blockchain
textil+mode.de

textil+mode.de

“October Startup of the Month - retraced”

Press
Oracle Blockchain Blog

Oracle Blockchain Blog

“Enterprise Blockchain Is Real: Production Apps on Oracle Blockchain Platform.”

Press
Wirtschafts Woche Gründer

Wirtschafts Woche Gründer

“Blockchain technology will be used in many industries. Retraced has a very good chance of positioning himself well here early on.” – Frank Thelen, Founder of Freigeist Capital

Press
Oracle Blockchain Blog

Oracle Blockchain Blog

“As consumers demand to know more about products before they purchase, technologies like blockchain will play a key role in helping shoppers make conscious decisions.”

Press
Just Style.com

Just Style.com

“Supply chain disruptors are shaking up the fashion industry”.

Press
BTC Echo

BTC Echo

“Blockchain is in fashion - A Duesseldorf start up cooperates with Oracle”

Press
EcoTextile News

EcoTextile News

“A transparency tool which allows end-consumers to learn more about the ‘sustainable’ aspects of the fashion industry.”

Press
Forbes

Forbes

“Retraced, is using the [blockchain] tech to provide greater clarity surrounding the CANO shoe brand from the materials involved, to the people constructing the shoes.”

Press
Oracle Blog Deutschland

Oracle Blog Deutschland

“the power of Oracle Blockchain technology to efficiently manage a network of trading partners, who in turn are part of a reliable supply chain network.”

Press
lower half of person walking in a read dress and white shoes

2019 Blockchain Innovators in Fashion - Retraced

The Sourcing Journal did a recent recap of all the most notable blockchain moves in fashion, luxury and logistics and retraced was featured! Specifically, our achievement as being named the top startup for digitalization…

Press
CFO.com

CFO.com

“By leveraging transparency as a core value, a company can achieve desirable brand differentiation.”

Press
Rancounteur

Rancounteur

“The power of Oracle Blockchain technology to efficiently manage a network of trading partners, who in turn are part of a reliable supply chain network.”

Press

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