Differentiate by connecting your supply chains with your customers through a unique shopping experience
PAULA segura / E-COMMERCE & marketing
Differentiate with trustworthy green marketing
The fashion market is highly competitive and trends show that your customers are getting more selective on which brands they support with their wallets
87% of customers want to support brands that care about a positive impact on planet and people. Sharing your commitment to promote more honest, and more socially responsible supply chains go a long way in creating trust.
Create trust by interactively communicating the journey behind your customers' favorite fashion items.
Share your committed efforts regarding social and environmental responsibility via QR Codes and your product page to increase customer loyalty.
Empower your decision-makers with insights on your strategy, and drive conversions around your transparency.
“Incorporating retraced's technology into our website will provide those key details and will arm our customers with even more information about the purchase decision they have made.”
Jordan Nodarse, Founder / Creative Director
Sustainable women's denim brand with a commitment to leaving as little impact on the earth as possible.
Supply chain transparency has been a buzzword in the fashion industry in recent years. It’s a term that is often used as the new growth-driver as well as the solution to solve all existing issues in the industry. This new blog series…
In an A/B test, retraced evaluated the impact of its transparency of 15.000 visitors. The test indicates a conversion uplift of 19.5% when the transparency widget is shown.