With retraced, sharing a brands story and product insights is now possible straight out of the box. We take over all the technical aspects and support you to find out details deep in the supply chain. We provide the robust infrastructure to make transparency easy and simple - yet unique for each of your products.
With this approach, you can finally show your product from a completely new angle and connect customers even closer to your products. All information about each product journey is at your fingertips.
Hear about the very positive impact for CANO when using retraced:
Connecting people to products and products to people: We are a team that’s crazy about transparency, and inspired to connect a community of stakeholders who seek to make the world a more transparent and honest place.
DAWN DENIM Fair fashion brand that produces their in highest scored Fair Wear Factory in the world. Germany
“We team up with retraced for 2 most important reasons:
No hustle to onboard suppliers: Retraced has an incredible platform, on which we can directly engage our suppliers to share their information, and easily trace all the purchase orders from different tiers.
Great visual communication with our consumers: On each and every style, the consumers can discover the supply chain and all the people involved in the process of making the product they like. They’re able to make the informed decision on their purchase.
We believe transparency is the first step to transform the industry. We must join forces with suppliers and consumers to achieve more – and retraced is the right tool to bridge the two forces.”
“We are at the cross road of a sustainable paradox. Everybody is talking about sustainability & transparency, but nobody really follows a clear path. We at ARMEDANGELS have Nothing to Hide! since 2007 and we believe that transparency is here to stay. Our aim is to become even more transparent to our customers and to give them even more insight into our supply chains and the numerous activities we undertake – from our own ARMEDANGELS Organic Cotton Cooperative in India to the knitters and sewers in Portugal. Cooperating with RETRACED and not only showing off transparency, but also real-time traceability of single products will be a gamechanger.”
Lespirant Innovatively-designed undershirt apparel company Germany
“In a world where sustainability and fair trade are after-thoughts, we at LESPIRANT do not want to build our brand on the back of cheap and exploited labor in unsafe working conditions. We trust consumers will value a product ethically made in a supply chain where no one got screwed or exploited. Maintaining fair-trade and sustainable business practices is an on-going journey, and we partnered with retraced to help make that journey more transparent.”
Jyoti - Fair Works Artisanal crafted clothing & accessories made by empowered seamstresses from India Germany / India
“Value chain transparency has always been one of Jyoti - Fair Work’s main principles as we believe it is the basis for a fair, sustainable and honest economy. With retraced our individual efforts in this direction become part of a bigger movement which has the potential to set new standards and maybe one day force even bigger players to take responsibility for their value chains and the people involved.”
CANO Clothing Company Ethically-made, handcrafted huaraches, boots & jewelry from Mexico Germany / Mexico
“Our goal with CANO has always been to connect our great products, the skilled people that make them, and our amazing customers in a cool and interesting way. With retraced we wanted to create a new touchpoint for our customers; one that focuses on the information and values that they care about.”
“Retraced, is using the (blockchain) tech to provide greater clarity surrounding the CANO shoe brand… from the materials involved, to the people constructing the shoes.”